air service basel serves baselworld’s niche clientele
Air Service Basel had a productive week serving the needs of Baselworld’s niche clientele with high-end services and efficient support. Despite the show’s scale-down this year—focusing on quality of products over quantity—the FBO served nearly 60% more traffic than in 2017.
The Baselworld show is home to more than 800 high-end exhibitors at Messe Basel unveiling new products and trends in the watch and jewelry market to nearly 150,000 visitors—including retailers and the media.
For Air Service Basel, the week-long event (22 – 27 March) presents a unique opportunity to serve discerning clientele from throughout the world, helping the team prepare for its next big event: Art Basel (14 – 17 June).
From a practical standpoint, Air Service Basel was a convenient choice for the week’s traffic, situated just 10 minutes from Messe Basel after arriving on the tarmac, providing direct access to the ramp for a smooth transition from the air to the event, featuring pilot lounges for crews to enjoy while they wait for passengers to return, offering concierge services to provide hotel and transportation arrangements for a longer stay in addition to hangar space for secure aircraft parking, and completing maintenance needs and fueling arrangements while passengers attended the event for a streamlined departure.
But beyond these obvious selling points, Air Service Basel provides so much more—it provides passengers with the total high-end package they’re looking for when traveling to the exclusive show. From arrival to departure, the team at Air Service Basel serves each and every passenger’s unique needs as an extension of the show experience, making their time at the FBO part of the journey.
“It’s a pleasure to serve Baselworld’s private aviation traffic,” said Laura Gambell, marketing and communications manager for Air Service Basel. “We always look forward to the event and meeting with customers—old and new—who decide to choose Air Service Basel to handle their unique travel requirements.”