agency unveils airflair winner
January 7, 2019
Greteman Group’s AirFlair free, online, paint-a-plane game has a winner – Austin Powerplane submitted by WSU Tech interior design adjunct professor (and school alumna) Brandie Thompson.
The winning entry was determined through a random drawing of the more than 200 entries submitted since the campaign launched in early October. Thompson will receive a three-dimensional aircraft model, customized with her winning paint scheme. The one-of-a-kind aircraft model will be hand painted by the Society of Decorative Painters, a Wichita-based nonprofit with more than 200 chapters worldwide. It will deliver to Thompson by the end of January 2019.
“The AirFlair model was our first-ever aircraft,” says Jennifer Arnold, Society of Decorative Painters executive director. “Hopefully this will spark others in the Air Capital – and aviation at large – to think of us for unique liveries. We represent artists from all kinds of media from around the world, and headquarter in Wichita, Kansas. It was an honor to be a part of this project and we had such fun – and success – in executing this design.”
Five other submissions were chosen for as runners up based on their high level of creativity. The names are as fun as the liveries: Camouflage (Dan Harvey, NetJets), Camu See Me Now? (Brad Houck), Dark E-Vader (Kathy Tyler), Marshmellow (Chloe Ying Wu) and Pucci Powered (Joan Mirabile, USAIG). An animation showcases the submissions.
Even though the competitive portion of the AirFlair game has ended, people can still submit entries just for the fun of it. Participants submit a design they create by choosing from a menu of four components – a fuselage, wings, engine and tail – plus a background. The multitude of colors, patterns and textures can create almost a quarter-million possible combinations (248,832 to be exact). Designs (yes, you can create more than one) can be shared on social media.
“We want everyone to love and appreciate aviation like we do,” says Sonia Greteman, agency president and creative director. “Something as simple as a game can spark an interest that leads to so much more.”
As part of AirFlair, Greteman Group donated funds to WSU Tech for its science, technology, engineering and math (STEM) aviation initiatives. The National Business Aviation Association notes that business aviation contributes $150 billion to the U.S. economic output and employs more than 1.2 million people. The Air Transport Action Group reports that airlines support more than 65 million jobs worldwide in aviation and related tourism.