As part of an industry-wide effort to counter the unfair reputation that Business Aviation is receiving in the press during this financial crisis, EBAA recently sent its Members a strategic brief. The brief contains a list of Talking Points to use when one encounters false accusations against the necessities of Business Aviation.
Written in an easy-to-use “They Say, You Say” format, the brief covers everything from how Business Aviation increases the ability to business in rural areas to how the industry creates jobs and encourages economic growth. The purpose is to create a coordinated message across the industry for Business Aviation users to respond to skeptics and the media.
The brief is available at www.ebaa.org/content/dsp_page/pagec/Talking_Points

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